Onikuma 鬼熊
Wordmarks, Logo, and Badge Designs for Onikuma - Classical Mace and Unconventional Strength Training. Onikuma is founded by Instructor Rob Lewis who is certified under the legendary Mr. Maceman, Rik Brown. Onikuma is based out of Los Osos, California. Their primary training tool is the mace. However, they also use clubs, Joris, kettlebells, and more. In Japanese folklore, Onikuma (鬼熊, literally "demon bear") is a yōkai that resembles powerful bear-like creatures that walk upright on their hind legs.
Illustration, Graphic Design, Branding